"Asia's MicroStrategy" Metaplanet Buys Another $26 Million BTC, Ascending to Tenth Largest Public Bitcoin Holder

Japanese publicly traded company Metaplanet (TSE: 3350; OTCQX: MTPLF), often referred to as "Asia's MicroStrategy," has further increased its Bitcoin investments by purchasing 319 BTC for 3.78 billion yen (approximately $26 million) on April 13. Following this acquisition, Metaplanet now holds 4,525 BTC, valued at around $385.97 million, making it the tenth-largest public Bitcoin holder globally, according to BitcoinTreasuries.net.

Metaplanet began its Bitcoin investment strategy in April 2024, designating BTC as a primary reserve asset to hedge against Japan's economic challenges, including a high debt burden and yen volatility. Since then, the company has steadily increased its holdings through multiple purchases. The company has outlined plans to increase its Bitcoin holdings by 470% by the end of 2025, aiming to reach 10,000 BTC to further solidify its position as a corporate Bitcoin holder.

Beyond acquiring Bitcoin, Metaplanet has implemented several strategic initiatives to support its accumulation efforts. In March 2025, the company issued zero-coupon bonds worth 2 billion yen to fund additional BTC purchases. Additionally, Metaplanet listed on the U.S. OTC Markets in November 2024, with its stock price rising 530% since then, from $3 to $18.9, according to Cointelegraph.

Notably, in March 2025, Metaplanet appointed Eric Trump, son of U.S. President Donald Trump, to its Strategic Advisory Board, citing his expertise in business and Bitcoin as a valuable asset for the company's growth. This move has strengthened Metaplanet's ties to the U.S. crypto market and sparked interest in its future strategic direction.

Metaplanet's stock performance reflects market approval of its strategy. On the Tokyo Stock Exchange, the company's stock price has surged by 1,800% over the past 12 months, making it one of the top performers, Google Finance data shows.

Interest in Bitcoin among Japanese companies is growing. Alongside Metaplanet, Sony has entered the crypto space through its acquisition of Amber Japan, while Agile Energy X, a subsidiary of Tokyo Electric Power Company (TEPCO), has started Bitcoin mining using renewable energy. Additionally, Japan's three largest banks—Mitsubishi UFJ, Sumitomo Mitsui, and Mizuho—have backed the Project Pax stablecoin platform to facilitate cross-border settlements.

The latest acquisition comes as global markets see relief from uncertainties tied to U.S. tariff policies. Investors have begun to process the conflicting signals regarding U.S. trade policy toward China. Bitcoin is currently priced at $84,444, while Metaplanet purchased its 319 BTC at an average price of $82,549 per coin. By acquiring BTC during this period, Metaplanet seized an opportunity to buy at a relatively lower price, positioning itself for potential gains if the market recovers.

Moreover, as the only Asian company among the top 10 corporate Bitcoin holders, Metaplanet's acquision may further encourage corporate Bitcoin adoption, particularly in Asia.